Creating Circles of Community

Program Branding

Knowing that there’s a place for philanthropy in every family and organization, The Burlington Foundation decided to transform their Corporate Partners Program into a Giving Circle model – opening up even more opportunity for giving within their community.

The Burlington Foundation asked us to create a name, identity and messaging for the new program that would clearly articulate the model and work within the parent brand that they had recently redeveloped.

 

After spending time immersing ourselves into their brand, we found our inspiration for the program within their existing tagline, “Give brilliantly”. Wanting each member to feel empowered by the knowledge that their participation in the circle will cause a brilliant ripple effect throughout their community for years to come, the program was appropriately named, “The Brilliant Business Circle”. From there came an identity design and messaging that reiterated the positive ripple effect caused by The Brilliant Business Circle program.

View another project.

Eastern Construction

Website Design + Development

Simcoe Muskoka District Health Unit

Awareness Campaign + Microsite

Fish Lake Road

Brand Development + Packaging Design

Hamilton-Wentworth Catholic Child Care Centres

Brand Development

The Art Gallery of Burlington

Brand Positioning + Promotion

City of Hamilton Public Health Department

Awareness Campaign

Burlington Chamber of Commerce

Brand Development

Burlington Foundation

Brand Development

Neighbour to Neighbour

Brand Development

Imagine what we can do together.

If there’s an organization doing great things for our world, we want to do great work for them. Is that you? Nice! We can’t wait to meet you.

126 Catharine Street North, First Floor
Hamilton, Ontario, L8R 1J4

t. 905-296-9575

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