We like to stay curious.

Seems like you do, too! Here you’ll find bright ideas, actionable insights and a peek inside agency life through the eyes of a Kitestringer. Want to learn more? Let us know!

What is Inbound and Marketing Automation?

What is Inbound and Marketing Automation?

How small businesses can succeed at the inbound marketing game.Gone are the days of calling up your local paper, placing an ad, writing a cheque and then sitting back while your phone rings with new potential customers. Consumer choices have exploded in every product...

What’s the best way to eat an elephant?

What’s the best way to eat an elephant?

Not that you should eat an elephant... Create a totally manageable system to execute your marketing strategy week by weekIn our last blog post, we discussed how important it was that every business has a marketing strategy and plan. It keeps you focused and aligned to...

Is your marketing strategy an afterthought? Let’s change that today!

Is your marketing strategy an afterthought? Let’s change that today!

As a business owner, “so, what’s your marketing strategy?” can be a really awkward question...especially when you don’t have one (and, no, “we like to wing it” is not a great answer). Develop your own marketing strategy with our FREE template. Rest assured - you’re...

Connect with your BEST customers this year

Connect with your BEST customers this year

Have you ever gone to a store, or purchased a service, and were left feeling like they just didn’t “get” you? Maybe the interaction with staff felt cold, or they were disinterested. Perhaps you're a repeat customer and they didn’t really remember you or what you were...

Why you should be paying attention to TikTok

Why you should be paying attention to TikTok

TikTok is an app that encourages users to create short videos, often related to a trending challenge or hashtag theme. If you're feeling a sense of déjà vu, you're not alone. It's not unlike Vine that died in 2016. So why should you care about it? Well, the growth and...

The Benefits of Summer Hours for a Business

The Benefits of Summer Hours for a Business

A few years ago, we started a tradition at Kitestring of offering our team "half-day Fridays" during the summer. Each winter, these summer work hours are a much-anticipated perk for everyone at Kitestring. In the following post, we talk about the benefits of summer...

How a strong brand story can help your business.

How a strong brand story can help your business.

First of all, what is a brand story? The most important thing to remember, is that everything your business does will become a part of its story - whether you intend it to, or not.  So you see, it’s much broader than just one story. It’s how people feel about your...

What if I don’t like what my designer shows me?

What if I don’t like what my designer shows me?

You painted a picture during the research phase of what you’d like to see, you sat back while the creative team worked their magic, it was pitched… and you don’t like it. Well… fack! While this rarely happens, it certainly can. The question is what do you do? Rage?...

Top 5 Rules for Living Together in an Open Office

Top 5 Rules for Living Together in an Open Office

At some point in the 1960s, the cubicle layout snuck its way into offices everywhere and it overstayed its welcome by a few decades. The modern response to office environments has been to knock down those walls and open up the workspace. It’s the best solution for...

Should We Launch Yet?

Should We Launch Yet?

The end is the just the beginning. When working with an agency to develop a new website, launching your project often seems like the ultimate end-goal. In many ways, it is, in the sense that typically the site is launched and “handed off” to you, the client. Although...

Top 4 Social Media Resources for Nonprofits

Top 4 Social Media Resources for Nonprofits

You don’t need to be a design whiz or master copywriter to create social media graphics. You do, however, need to use your resources wisely! It can be daunting to find time for social media, let alone editing photos or figuring out what size graphic you need, but your...

How quickly can I have a website built?

How quickly can I have a website built?

This is one of the most common questions we get with regards to websites. And the honest answer is: it depends. We know that sounds like the safe answer, so let us explain. Before we start a new website project, our project manager, Jill, plans everything out by the...

Going Sonic: Can Your Clients Recognize Your Brand By Ear?

Going Sonic: Can Your Clients Recognize Your Brand By Ear?

A brief modern history and overview of sonic branding, and commercial sound design. With a bag of popcorn in one hand and a 6-litre pop in the other, you wait for the lights to dim. The silver screen lights up and even if you kept your eyes closed, you'd likely still...

A sweet something from Kitestring.

A sweet something from Kitestring.

We lovingly crafted this playlist from each Kitestringer’s favourite love songs. Don’t worry. Each song is office appropriate, so there’s no shame in sharing it with your coworkers. Happy Valentine’s Day from the curious creatives at Kitestring!...

Join Our Team: Content Marketer

Join Our Team: Content Marketer

The Content Marketer will take an active strategy role in creative projects of all sizes, seamlessly bringing unique brand voice and strengthened story to every new engagement. It is a fast-paced role, designed for an individual who can masterfully wear a lot of hats,...

Imagine what we can do together.

If you're a small to medium-sized business, let's chat! We can't wait to meet you.

126 Catharine Street North, First Floor
Hamilton, Ontario, L8R 1J4

t. 905-296-9575

Clutch Logo - Top Creative and Design Agencies 2019
Living Wage Logo - We Are A Living Wage Employer

Pin It on Pinterest