It’s no secret the each of us at kitestring truly loves coming to work each day. We continually meet new folks that present new challenges to our team. Whether it being launching a new company, product or campaign – we’re always excited to take on the challenge presented and develop the ideas to bring it to life in the most intelligent, strategic and creative way possible.

Intelligent. Strategic. Creative . Wow, big words, aren’t they? It’s hard to appreciate just how big these words appear when the team sits down to brainstorm ideas for a new project and face a blank white board.

Sometimes, it’s just not easy to come up with ideas on demand. Sometimes, it’s hard to be creative on the spot. And, sometimes, you just need to accept just that “now’s just not the time” and  be okay with walking away and trying again…and again…and again.

Our best ideas rarely surface during the first brainstorming session. It often comes from a random piece of an idea that hits one of us in the strangest of places – the shower, in the car, the waking thought that drags us out of bed to jot down a few notes.

You always know it’s going to be a good day when someone comes flying in, excited to share the thought that hit them.  That’s when magic starts to happen. Energy rises, momentum builds and soon, the ideas are endless and we end with something that’s Intelligent, Strategic and Creative.

It’s always really exciting the share a new creative concept with our client. It’s a lot of fun to infuse the idea into different pieces of collateral and see it enter the marketplace.

It’s always the point when we discuss adding our ‘latest and greatest’ to our portfolio that we sit back as a team and reminisce about the day the idea was born. It almost seems to be a shame to only be able to showcase the finished product – after all, it’s the process of developing the idea that always proves to be the most challenging and rewarding part of what we do.

If an idea is what you need, kitestring is where you’ll find it. I can’t guarantee that it’ll be served up immediately but, I can ensure you that when it’s ready it’ll be Intelligent, Strategic and Creative – and, we’ll have a lot of fun getting there!

I’m not a bookkeeper. I don’t like bookkeeping, I’m not trained as a bookkeeper and, I’m certainly not good at bookkeeping. Believe me – you do not want me in charge of bookkeeping!

So, how does our bookkeeping get done? We hired a bookkeeper!

Too often, entrepreneurs take on all of the functions involved in managing and growing their business – bookkeeping, purchasing, marketing, sales – you name it, there’s a hat in your closet for it!

The problem is – you’ll spend so much time on trying to do the things that you’re not so great at that you’ll have no time to add real value using your real skill set.

My point? Use your core skills to contribute to the business most effectively. Whether it be a bookkeeper, lawyer or marketing firm, find the right partners to help you with the areas that you’ll just end up wasting your very precious time on. After all, your business deserves the best!

- jenn

The holiday season is just around the corner. Have you started your shopping yet? Jenn was telling me today, on the way to a client meeting in TO, that she is almost done all her shopping for her little guy Jack. I haven’t even started to think about it yet. Maybe I better.

What about you? Have you started your Holiday shopping yet? We’ll I have a few links for you to help find just the right thing for that little person in your life. And they are all my clients!

Hit the read more button to get-a-shoppin’!

We are! Meg and Chris from kitestring will be at Supercrawl this Friday. We will be handing out big prizes. BIG prizes. Make sure you spot us in the crowd. We will be wearing our underpants so it won’t be that hard !

Check it out!

See you there!

The Hamilton 24-hour film festival is the largest of it’s kind in Canada. Last weekend team kitestring produced a 5 min film titled “O CRAAP!” for the festival.

“O CRAAP!” stands for Canadian Rebels Against American Patriation

The requirements were to produce a short film entirely within a set 24-hour period using three elements randomly selected at a kick-off meeting. These elements were: a line of dialogue (SHOW ME THE MONEY), a prop (CANADIAN FLAG), and a location type (IN A CAR). A celebrity jury reviewed the completed films, and the top films were selected for showing at the festival screening.

We are so excited and happy to announce that Team kitestring came in the top 10 out of 36 entries and Jared Lenover (Kirk) won best actor at the ceremony!

Thank you to my whole team for a fun filled day of movie making. I had a blast and am very proud of the film we produced. CONGRATS!!! We are definitely looking forward to next years event! I also want to thank Martinus Geleynse for organizing the festival and for helping us all to realize how great a city we live in.

Watch the film below…

or click here to view it on youtube

You can see Jared in the production of “Down the Road” this weekend at Hamilton Theatre Inc. For more information on the show here

To hear more of the music in the film click here

Chris Farias – Hamilton Ontario – www.kitestring.ca
kitestring creesign – graphic design, marketing, illustration, web design, creative thinking, strategic markeative marketing + dting, total fun!

kitestring is proud to have developed the promo material and video for Black Box Fire’s latest production; Down The Road. Be sure to check it out!

Black Box Fire Website

Black Box Fire is proud to present:

“Down the Road” by Lee Blessing

The story centers on a convicted serial killer, and the husband and wife writing team hired to help him write an account of his crimes. The killer, Bill Reach, has admitted to the murder of 19 women, but there may have been more. Over many weeks of interviews, the couple, Dan and Iris Henniman, grow more and more uncertain of the ethics of what they are doing. Are they simply relating terrifying events, or are they helping readers consume rape, murder, and mutilation as if they are consuming any other product of our society? Are they, in fact, helping to turn Bill Reach into a celebrity?

Starring:

AJ Haygarth as William Reach

Alexa Holbrook as Iris Henniman

Jared Lenover as Dan Henniman

Directed by Matt Moore

Stage Managed by Monica Cairney

Set Designed by Chris Farias

Tickets: $15

Show times:

Friday, May 8th, 8pm

Saturday, May 9th, 2pm

Saturday, May 9th, 8pm

Thursday, May 14th, 8pm

Friday, May 15th, 8pm

Saturday, May 16th, 2pm

Saturday May 16th, 8pm

Reserve online before May 6th for a chance to win some killer door prizes!

Video and Promotion Material by kitestring.

Chris Farias – Hamilton Ontario – www.kitestring.ca
kitestring creesign – graphic design, marketing, illustration, web design, creative thinking, strategic markeative marketing + dting, total fun!